Hinny Hard Seltzer Announces Renewed sponsorship of Binghamton black bears

Clyde, NY, October 16, 2023 -  Hinny Hard Seltzer is excited to announce that they have renewed its official “Power Play” sponsorship of the Binghamton Black Bears for this upcoming season beginning Saturday, October 14th. The Black Bears are a minor league professional hockey team in the Federal Prospects Hockey League based in Binghamton, New York.

"I am thrilled to renew our sponsorship for another year with The Binghamton Black Bears. This partnership has been an incredible journey for Hinny, with our brand on the rise, seeking to strengthen our bond with the wonderful people of Upstate, NY," exclaimed Tim Nickels, founder of Hinny Hard Seltzer. "Being a sponsor allows us not only to continue supporting an outstanding organization and its exceptional group of players but also offers us the exciting opportunity to showcase and distribute our product directly on-site.”

Nickels is a retired New York City Police Officer, former US Army Captain, and a lifelong hockey enthusiast, has exciting plans to be a regular fixture at home games. He's eager to passionately support his team and personally witness the enthusiastic reception of Hinny seltzers by the fans.

Three Hinny flavors, including blueberry mint, bourbon-flavored, and black cherry, are available at select concession stands at Visions Veterans Memorial Arena, home of the Black Bears. 

For information regarding the Binghamton Black Bears’ home-game schedule, visit https://www.binghamtonblackbears.com/schedule.